We Are Perky Brand Creation + Launch

Perky is a first-of-its-kind medical spa, designed for all those affected by breast cancer. We had an opportunity to use our ad powers for good, working with experienced medical professionals to create this brand from the ground up: name, website, tone of voice, design elements, social media presence, and even the brick and mortar. We developed Perky, completely pro bono, inspired by friends and family who have battled and are currently battling this disease. 

The goal is to provide a more comfortable rehabilitation experience to women who’ve been through mastectomies, chemotherapy, radiation, and a number of different treatments. 

“Our focus is the woman behind the tumor. Perky was created to bring positivity to this difficult journey, in hopes of helping women thrive in their next chapter of life.”