The Team
Who are we, you ask? We’re the freaks of advertising & design – passionate with a hint of – yep, you guessed it – freak. The freakiest part is we still have hope for our industries. We’re ever-ready to celebrate the ideas and talent that makes the ad industry worth being a part of. Scrappy people and international talent, that’s The Side Show for you. This is the part where we say “Yeah!”, jump up in the air, there’s freeze frame on us and upbeat 80’s music fades us out.
Sunita Deshpande - CCO
Sunita is a Miami Ad School grad living in NYC (& LA when NYC is cold.) She started at Berlin Cameron as a copywriter, freelanced at places like JWT, McGarry, Translation, took acting & improv classes on the side and booked 8 episodes on a recent Marvel show, and most recently a creative director at FCB. She loved writing THE BIG BOOK with Josh and envies his hat.
Serra Semi - VP, Website Design
Serra is a creative director running her design studio LUMENS, specializing in brand aesthetics from brand strategy to website design to marketing. She is the co-host of Gatsby Fridays @gatsbyfridays, a podcast about getting the best out of a creative life from two Creative Directors working around the world and based in New York City. In her free time she mentors young creatives and works on her painting and hand lettering projects. When she has any free time to spare, she enjoys cooking elaborate dinner parties and doing yoga.
